The TikTok Young Lions is an annual competition spanning the areas of media, digital, film, marketing and design, and is open to communications professionals under the age of 31. The first round of competition took place between December – March and required teams of two to demonstrate their strategic thinking and innovative approaches to solving an important marketing challenge.
Then five finalist teams were selected from around the country, including Hancock & Allen, to compete in a live 24-hour brief in Sydney which took place this week.
Sam Enshaw, Match & Wood’s National Strategy Director, said: “We couldn’t be prouder to have such incredible talent recognised on one of Australia’s most prestigious stages. At Match & Wood we have been long term supporters of the Young Lions competition as an opportunity for our team to flex their strategic muscle on a blue-sky brief. To see Ryan and Jodie work their way to the finals this year is so exciting and they are deserving of every opportunity and accolade.”
Allen said: “Ryan and I are over the moon to see we have made it to the finals and look forward to working on the next phase of the competition together. I can’t wait to see what we can achieve!” With Hancock adding, “Considering the quality of entries we saw this year we’re very humbled to be finalists. I’m looking forward to partnering with Jodie again in the finals to see what amazing new work we can produce together.”
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